Russell Mickler penned an article recently covering the Top Three Technology Trends Impacting the SMB/SME in 2009 and I thought these three trends hit the mark for what our customers have been sharing with us:
1. Mobility. Unchained from the desktop, consumers are in the field using powerful, high-resolution wireless devices at broadband speeds everywhere. Instead of using a computer strictly in the home or office, today’s computing experience is “immersive” and real-time.
2. Transparency. It doesn’t take a rocket scientist to deduce that more regulation and accountability will be an outcome of 2008’s financial melt-down. The need for greater transparency is coming. So, how is your firm positioned to provide immediate transparency to your customers today? In the upcoming year, how can you use technology to make it easier to do business with your company, and to automate business transactions while providing useful business intelligence and auditing tools to interested 2nd and 3rd parties?
3. Open Computing. Unlike any other time in the history of microcomputing, the consumer has a wider range of software and application choices, and many of these products can be acquired at little or no cost. Email, contact management, document management, productivity applications, project management solutions, operating systems, advanced graphical editing tools… all of these applications whose licensing costs - historically - presented a barrier to entry for the SMB can be acquired today for free.
I think a SMB/SME could focus on just one of these trends and see positive impact on their business - on productivity, financially, even competitively. Adopting all three and it puts you in a whole different ball game.
We will be covering each one of these topics more over the next month and interested in your thoughts. Have you implemented any of these in your business? If so, which one(s)? What has your experiences been? What would you do differently (if anything)? What are you planning to do going forward?
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