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Archive for September, 2008

Ribbit: Integrating with BT

Tuesday, September 2nd, 2008 | located in BT, Platform, SmartSwitch | No Comments »

As we settle in to our colorful new digs, there’s more on our minds than integrating the Ribbit and BT design themes. We’re seeing a clear course for bringing our platform more fully into alignment with all that BT has established, with the first steps in our partnership taking us all futher along on a path we believe in.

That’s great for us—and it’s even more fulfilling when outside observers look in on us and also “get” the connection. Read what Jon Arnold, Principal of J Arnold & Associates, says in his recent IP Communications post.

“Ribbit sees voice as one feature in the data network rather than being THE application that the business is built around. They could see that BT has moved away from that model and was thinking more as a software and services company rather than a phone company.”

His in-depth thoughts are worth a read for anyone interested in learning more about the redefinition of telephony and data services. Thanks to Jon for good insights on the Ribbit-BT partnership. We look forward to working with our developers as our shared vision takes shape.



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